Understanding our medical test results – a simple, people
friendly idea.
Today’s consumers demand transparency from every service
they purchase yet healthcare has been slow to adapt to this demand. In a recent
interview with national broadcaster Newstalk, Full Health CEO Paul Mc Carthy
spoke to George Hook who referred to healthcare as “the last vestige of secrecy”.
The issue of clearly communicating medical test results
stems in part from the heavily numerical data produced by labs. Consumers
simply cannot be expected to understand what these results mean, much less use
the results to make lifestyle changes to improve health. Doctors have traditionally
had the mundane task of deciphering this information manually and relaying the
results to the health consumer.
The concept of engaging healthcare consumers with
information that caters to all levels of health literacy is not new. At TED MED
in 2010 Thomas Goetz promoted the idea that “the crux of this is giving people
information in a form that doesn’t just educate and inform them but actually
leads them to make better decisions.” Mr. Goetz proposed simple graphical
health reports that engaged and informed as an obvious first step.
Converting complex test data into people friendly reports
empowers health consumers to take steps to avoid serious illness. Undiagnosed
underlying threats can go unnoticed and untreated unless identified and clearly
explained at an early stage. This can lead to acute conditions such as stroke
and heart attacks 80% of which are entirely preventable.
To Feel Empowered by health screening - book a Full Health demo.
Health and wellness screening is a logical first step for many people who wish to take a proactive preventative approach. It is a point at which if empowered with simple, informative people friendly information and recommendations they can start to make the changes to live a longer and healthier life.
Health and wellness screening is a logical first step for many people who wish to take a proactive preventative approach. It is a point at which if empowered with simple, informative people friendly information and recommendations they can start to make the changes to live a longer and healthier life.
To address this issue the central focus at Full Health is
converting complex medical test data into people friendly reports that educate
and empower today’s health consumers.
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